Video production · New York City

A video production company in New York City

Athena Films is an Emmy winning production studio in New York City. We make brand based TV shows and short form video that people choose to watch: developed, produced and finished in house by one standing team, and built for how audiences actually watch on TikTok, Instagram Reels and YouTube.

What we are good at

Formats. Most production companies are hired to execute an idea that already exists. We are usually hired earlier, to work out what the show should be, who should host it, and why anyone would come back for the second episode.

Access. Small crews, real locations, real people. New York is the easiest city in the world to film something honest in, and we spend our budgets on time on the ground rather than on scale.

Finishing. Edit, colour, sound design and mix all happen in house, which means the people who shot it cut it, and pacing survives the trip from field to master.

Who we work with in NYC

Brands and in house marketing teams who want something they own rather than something they rent one post at a time. Destinations, hospitality and travel companies who need real footage from real places. Networks, streamers and agencies looking for a production partner in New York with a full post pipeline.

We work in both directions: a brand can bring a finished brief, or an empty slot in a content calendar and a budget, and we will bring the format.

Services

  • Show development

    Format writing, hooks, packaging, titles and season structure, plus casting hosts and creators who can carry it.

  • Production

    Lean crews shooting documentary style on location in New York and anywhere the story goes, capturing vertical native with wide coverage banked.

  • Post production

    In house edit, colour, sound design and mix. Delivered vertical, square or wide to spec, with cutdowns for paid.

  • Ongoing series

    Season based production so a brand gets a returning audience instead of a one off asset.

Questions we get

What kind of video production company is Athena Films?

A show studio. We develop, produce and finish episodic formats for brands, distributed on social media, rather than selling one off commercials. Everything is done by one standing team in New York City.

Do you shoot outside New York?

Yes. The studio is based in New York City and travels for on location work across the United States and internationally.

What does a project usually include?

Development and format writing, casting, production, and full in house post: edit, colour, sound design and mix. Delivery covers vertical, square and wide masters plus cutdowns for paid.

How big are your crews?

Small on purpose. Lean crews get access to real places and real people, and keep budgets in the creative instead of the call sheet.

How do we get a quote?

Email peterz@athenafilms.co with what you are trying to launch, roughly when, and the budget range you are working inside. We answer with a format idea, not a rate card.